Job Title: Social Media Marketing Lead Location: Remote; must reside in one of the following states: WA, WY, WI, IL, IN, FL, OH, or NC. About Us: We are a rapidly growing E-Learning company founded in 2012, dedicated to revolutionizing education. Our platform, based in Kirkland, Washington, offers self-graded, self-paced, and gamified lessons that empower teachers to focus more on impactful teaching. We are committed to diversity and inclusivity, reflecting our dedication to serving students through innovative educational technology. As a woman-led small business, we foster a workplace that celebrates equality and empowers our team to excel. Our company are trusted by more than 2.2 million educators worldwide. Responsibilities: Social Content Creation: Craft compelling video, imagery, and captions for Instagram, Facebook, TikTok, and YouTube. Ensure all content receives necessary approvals prior to posting. Content Strategy and Scheduling: Develop a robust social media calendar aligned with key marketing initiatives. Coordinate social scheduling across platforms like Pinterest and LinkedIn, integrating seamlessly with general marketing activities. Paid Social: Identify top-performing posts for boosting and manage digital advertising within approved budgets and objectives. Webinar Lead and Host: Organize and lead monthly webinars, including recruiting influencers as guest hosts and occasionally hosting webinars. Community Management: Engage with our community by responding to comments on Facebook, YouTube, Instagram, Pinterest, and LinkedIn. Performance Tracking and Analytics: Monitor and report on social media performance metrics. Conduct A/B testing and leverage data insights to optimize campaign effectiveness and ROI. Implement custom tracking for links to Boom Learning and use UTM parameters for other company properties. Writing and Editing: Create promotional content, including email copy, social posts, and blog articles. Edit content from team members to align with brand voice and clarity. Requirements: Educational Background: Preference for candidates with experience as a public-school teacher or special education educator. Additional advantage for those with expertise in professional development or curriculum design. Proven Experience: Minimum 2 years of experience in content creation and organic social audience growth. Portfolio or links to previous work required. Video and Design Skills: Proficiency in Adobe Creative Suite, Canva, or similar tools for creating visually appealing social media assets. Communication Skills: Excellent written and verbal communication skills with a customer-focused approach. Ability to collaborate effectively in a remote team setting. Good Judgment: Respect for trademark and copyright regulations. Attention to detail in obtaining and managing publicity releases. Ability to respond thoughtfully to customer inquiries. Analytical Skills: Proficiency in analyzing campaign performance metrics. Experience with Google Analytics 4 preferred. Benefits: Competitive salary ($70-90K, depending on location and skills) Remote work opportunity 401k plan Health, vision, and dental insurance Flexible work hours Professional development and growth opportunities Collaborative team environment Experience in building a vibrant social community with a large user base (2.5M+) Application: If you meet these qualifications and are enthusiastic about joining our team, please submit your resume, a writing sample, portfolio, and a cover letter explaining your relevant experience and passion for social media marketing. We look forward to hearing from you!

Employment Type: Full-Time

Salary: $70000.00 - 90000.00 Per Year

Education Level: No formal educational credential